Parentune is a parents’ network, 24x7 parents’ partner and a safe place for parents, helping each parent to do what is right for their child. We are driven to empower a positive shift in the parenting & child development Ecosystem. Parentune is guided by the belief that each parent needs support in form of relevant & specific information for their child, needs to be connected with a like-minded network of fellow parents & needs access to empathetic Experts. With these, parentune empowers each parent to do what is right for their child’s development. Our mission is to be the must-have-support for each parent so as to foster each child’s growth & development through meaningful & joyful experiences.
We use technology to achieve these goals in a responsible, personalized and compassionate way helping parents with their concerns and information needs. Parentune verification process ensures that each parent is able to voice their concerns about their child in a safe environment. There are more than 3 million verified parents on the network spread across languages, locations and child age-groups. (as of Mar’20)
Parentune's foundation lies in its belief that if a parent is supported by relevant and personalized support could achieve what is right for their child. We believe that a proparent community will empower a positive shift in the quality of child development.
Parentune Community Meetup
Parentune grows to 1 Million android app downloads
Celebration time! We are pleased to share that Parentune has crossed 1 Million android app downloads. Thank you for sharing the parentune support with your loved ones and supporting them to do more for their child. We still have a lot more to do, and many more parents to support. We look forward to our passionate journey of supporting each parent 24*7.
TOI surfaces parents’ challenges from HOTSPOT findings
This article in Times of India on 11th August surfaces some of the challenges faced by parents today and the need for support. It's not easy to be a parent; it takes a lot. We feel that the least one can do is not judge a parent, and we feel really good about parentune's network, as it has kept judgement at bay, and more people and entities have come forward to support parents without judging.
We started parentune in 2012 with a belief that timely and validated advice from like minded parents & experts shall empower each parent to do what is right for their child. This journey emanated from our understanding & appreciation for the significant role played by each parent in a child's development. Today, parentune has become a 24x7 parent's partner supporting parents to do more for their child in real time.
Awards & Recognition
Parentune is one of the most awarded startups from India, and has been recognized by national as well as international awards over the years.
NASSCOM EMERGE 50
BW TECHTOR - Technology company to watch out for
We Are A SUPERBRAND!- SuperStartUp Award 2017
Startup50 by SmartCEO
Nasscom Design Awards 2018
WSJD LIVE Global 2015
Hot 100 Tech Award 2014
Featured on HT Brand Leadership Series
HT Brand Leadership Series gets the brains behind the top brands in India to discuss, decode and collaborate on the future of marketing. Watch Nitin Pandey talk about Parentune’s journey in this video.
Our Culture Code
Learn-Fun-Speed capture parentune's culture. The Culture code is a shared co-creation of these 3 aspects by the team on an every day basis. The team focuses on iterating fast and a combined reflection to learn from their experiences. This enables continuous learning for the team. Each team mate brings forward a fun activity once a week and the team does it together. We haven't missed our fun sessions for more than 3 years now. We made this frequency "twice" during COVID times. We are a goal driven team, and iterating fast in a stress free environment, while learning from each other's experiences helps us in moving at speed towards our shared goals.
Meet Our Team
About the Founder
Nitin Pandey, Founder & CEO
Nitin had a prior experience of 12 yrs in scaling up Consumer focused brands & businesses. He was rated an Outstanding Achiever by Apollo Tyres. Nitin & his team scaled an Early Childhood Development & Education Business to being the most recognized chain of economy preschools & empowered the firm’s journey to an IPO in 3 years. He learnt in his education stints about parents’s challenges. He understood that parents miss a real-time support that can help them raise their child. He realised that a parent’s role in a child’s development is perhaps as or more important than a preschool or school. This prompted him to do a research with more than 2000 parents & compelled him to start up parentune. Nitin was recognized as a Braveheart by BD, 40Under40 Leader by BusinessWorld in 2018 and as an Illustrious Entrepreneur Alumnus by IMI Delhi in 2019.